Module 3: Creating Business Value through Sustainable Marketing

 


by Gayane Grigoryan

Innovation and Strategy Consultant


Gayane Grigoryan is Dubai-based accredited and certified consultant, as well as a member of the Chartered Institute of Marketing. She counsels clients on topics including marketing strategy, innovation and new business models. Her mission is to drive innovation at all levels, based on the individual strengths of each business, to enable and accelerate sustainable purpose-driven growth.

Her expertise include: business case validation, value innovation, ISO 56002 innovation management, Blue Ocean strategy formulation.

She delivers creative problem solving, growth and performance for her clients through application and execution of strategic thinking, value innovation, design thinking and a perpetual curiosity for "what's next?”

Credentials:

  • AASBC Accredited SME Consultant
  • CIM Qualified Marketing Leadership Consultant
  • Certified ISO 56002 Innovation Management Practitioner
  • Blue Ocean Strategy Certified Practitioner
  • McKinsey Academy Forward Programme Alumna
  • IBM Enterprise Design Thinking Practitioner
  • Member of Chartered Institute of Marketing
  • PwC Academy Alumna
  • Member of Association of Accredited Small Business Consultants®
For more information visit: www.gayanegrigoryan.com