Touted as one of the inspiring and visionary new generation of young corporate leaders, Potential Excelerate Group Ltd (PE Group) Founder and Managing Director Dato’ Sri Dr Sherwin Chew Chen Yee has earned recognition for his new model of business expansion and entrepreneurial skills. Dr Sherwin was awarded an honorary PhD by Camden University, USA for his contribution to innovative entrepreneurship in 2012.
Dr Sherwin has shown keen interest in entrepreneurship since he was a teenager. Born into a wealthy family, he picked up his early business acumen from his parents. When the 1997 Asian Financial Crisis hit his father’s business, it left Dr Sherwin with a strong impression of the harsh realities of the business world and how to face it with tenacity and courage. He worked as a computer technician, shoes salesman and was also involved in direct sales during the early years. Dr Sherwin later ventured into the capital market and honed his entrepreneurial skills further by getting involved in private equity fund raising and investment activities via his partnership with global parties.
His diligence and determination to succeed saw him enjoying the fruits of his labour and a life of luxury in his early twenties. In his pursuit of excellence, Dr Sherwin’s persistency and passion stood out. He stands tall among the crème de la crème due to his strong drive to excel and be innovative in what he does. However, Dr Sherwin had his fair share of failures and went through the ups and downs in life after attaining his first million Ringgit when in his early twenties. At his lowest point in life, he decided to travel to Beijing to explore new challenges. During those five years, faced with financial breakdown and one of his most difficult moments in life, Dr Sherwin realised that when opportunities do not knock on your door, you have to go after them. The vibrant economic and corporate finance activities in Beijing inspired him to form his own company in 2012, leading to the setting up of the PE Group and followed by eight subsidiary companies in three years across United Kingdom, China, Hong Kong, Philippines, and South East Asia.
With his guidance, PE Group was involved in diversified investments in five major sectors Fashion & Retailing, ICT, Property & Development, Design & Art Creativity and Corporate Finance Services. Dr Sherwin believes that diversified investments are one of the key towards sustainability and will have a better risk management level. Dr Sherwin currently leads a staff of 80, including a management team that comprises 32 young and dynamic professionals from various fields ranging from finance, international business, bio-technology to nuclear science to forge new frontiers in private equity investments.
He and his company have bagged a number of awards over the last few years. Last year, the PE Group was honoured with the Singapore Brand Awards of SBEA and Asia Top 100 Honesty Brand Award, while in 2014, the company won Asia’s 100 Brand Integrity Award by Asia Excellence Entrepreneur Federation (AEEF). Dr Sherwin was interviewed by CCTV Chinese People Oversea Chanel 4, China in December 2015 and appointed as the president of YEAM (Young Entrepreneur Association Malaysia) in 2015.
With years of experiences in the Private Equity (Financial) Industry, Dr Sherwin was invited by the Malaysian Reserve to share his views on ‘Private Equity in Malaysia’. He was also invited to be the main speaker for the Investment Outlook Forum 2015, organised by Money Compass and sponsored by Kenanga.
Dr Sherwin always preaches “Don’t let anyone look down on you because you are young, but set an example for the believers in speech, in life, in love, in faith and in purity’’ to his people. He is also a strong believer in achieving wealth sustainability together with his team and investee companies based on the core values of transparency, integrity and accountability that PE Group stands by. Dr Sherwin is also an active philanthropist since 2010 and established the Sherwin Chew Foundation. He has a deep passion for social and community work, particularly for children and youths.
Founded in 2012, Potential Excelerate Group LTD (PE GROUP) is a leading private equity investment holding company privately owned by Malaysian-born Dato’ Sri Dr Sherwin Chew. PE Group is a hybrid private equity fund manager that consolidates capital, human resources, capabilities and networking to help businesses expand their operations and explore new growth opportunities in order to create greater value for them. Ultimately, its aim is to ensure investors achieve a higher return on their investments.
PE Group has ambitious plans to set up subsidiaries across Europe and in the major countries of the Association of Southeast Asia Nations (ASEAN). It also believes in growing its investee companies. Via its new and innovative business model, PE Group has successfully helped existing businesses unleash their full potential by leveraging on their equity to create tremendous shareholders’ value.
As an investment consultancy firm offering advice on corporate finance, PE Group also specialises in mergers and acquisitions besides participating in joint ventures with other companies. It sees tremendous opportunities in private equity investment as a channel to raise funds from the corporate market. PE Group’s diversified investment in the investee companies are concentrated in information technology, information and communications technology (ICT), infrastructure development as well as retail and fashion brands.
In tandem with its tagline, ‘Steps Towards Sustainability’ PE Group believes in guiding its team and investee companies towards sustainable wealth creation. As such, it has initiated a unique global enterprise alliance that pools together expertise from different fields through resource integration and innovative business strategies. At the same time, PE Group strives to demonstrate its core values in its execution for both investors and the investee companies.
The PE Group’s mission is to work together with its partners, stakeholders and investors to achieve wealth sustainability together. This includes the SMEs that PE Group has invested in the private equity platform. Its vision is to establish itself as a leading investment holding and marketing distribution company in ASEAN. PE Group is committed to grow its investment portfolio with innovative products and financial knowledge services while maintaining its core values through transparent execution and maximising its investors’ return on investment.
The Group’s core values are transparency, integrity, accountability and team work. PE Group’s investment philosophy hinges on diversity, which explains its diversified investment portfolio. Always on the lookout for new ideas and fresh concepts, PE Group makes it a point to conduct research and due diligence to determine if they are viable and workable. Before selecting a private equity project or company, it will examine whether it meets three criteria creative business model, management team and liquidity. The last criterion carries an important weight as the exit strategy represents a major concern in private equity investment.
Having established Malaysia as its virtual base, PE Group intends to become a world-class player in private equity in the not too distant future. It recognises the untapped business opportunities in Malaysia and the fact that many of its local small and medium entreprises (SMEs) lack of financial and capital market knowledge on how to leverage on private equity to grow their business. Moving forward, PE Group plans to spread its wings to Southeast Asia. It will focus first on the populated and fast growing ASEAN countries such as Thailand, Indonesia and Vietnam. Its ultimate goal is to invest in 30 to 50 companies in Asia ranging from ICT to fashion, retail and infrastructure projects. PE Group also aims to list its business in London.