Family, as life’s greatest investment leveraged with determination, measurement, composure, and analysis, is the core principle which dictates Shinta Widjaja Kamdani’s entrepreneurship. Equipped with these gears, she has set off to pilot Sintesa Group; a traditional family-run business that has transformed into a professionally managed group of companies.
The legacy began in the year 1919 with Shinta’s grandfather Oey Kim Tjian, who established a rubber plantation under the name of NV Handelbouw Cultuur Mascapiij Soen Lie. Then in 1959, second generation Johnny Widjaja changed the name to PT. Tigaraksa and initiated the developments of industrialism and manufacturing throughout the 1970s. In the next two decades, the Widjaja Family had nailed a concrete foothold in the Indonesian business community under the name of Sintesa Group.
After completing her education at Barnard College of Columbia University in New York in 1989, Shinta immediately embarked into family business. Despite her heritage, she deliberately discarded all privileges in the process and she aided her professionalism by venturing across Indonesia and submerged herself into experienced business challenges hands on at the front line before finally being anchored as Chief Executive Officer of Sintesa Group in 1999.
Under her management, Sintesa Group’s 18 subsidiaries were united as one identity and clustered into four business pillars: Property, Industry, Energy, and Consumer Products. Shinta furthered selected a number of Indonesia’s executives and formed an Executive Committee that has synergized Sintesa Group today. Together with The Executive Committee, Shinta continuously enhanced Sintesa Group and constructed breakthrough corporate values of empowerment, entrepreneurship, excellence, and empathy.
She is also committed to the development of green and renewable energy as reflected in Sintesa Group’s energy businesses: a combined-cycle gas powered plant, which generates electricity at Gunung Megang, Muara Enim, South Sumatera in 2013 in addition to currently exploring to develop Geothermal Power Plant. Sintesa Group also produces solar power in collaboration with Sun Edison, an American-based corporation, to supply electric power through solar panels which provide electricity, starting at Ngurah Rai International Airport in Bali and eventually to all Indonesian airports managed by Angkasa Pura I.
To invest is to make more money – but to Shinta, the definition of investment does not stop there. She believes that investing in the community through dedication in organizational involvements also empowers success.
The Indonesia’s business community has selected her to be the Vice-Chairman of the Indonesia Chamber of Commerce and Industry (KADIN). She is also the President for Indonesia Business Council for Sustainable Development (IBCSD) which works as a think-tank for the Indonesia business community for environmental and sustainable development issues. Shinta is also Chair to the Indonesia Employers Association (APINDO), where she sits on the advisory board for the government’s foreign tradings and connecting business potentials.
Another highlight in Shinta’ portfolio is the Global Entrepreneurship Program Indonesia (GEPI), founded in 2011. This is an organization which pinpoints funding, mentoring, networking, consulting and provides credibility for entrepreneurs to start their businesses. ANGIN (Angel Investment) is a program Shinta built by focusing on women entrepreneurs in order to advance their ventures in market penetrations.
For her achievements in Sintesa Group and organizational excellence, Shinta Widjaja Kamdani was honored Asian Business Leadership Forum (ABLF) in 2012 in Abu Dhabi. Later she received an award from FORBES magazine as one of Asia’s 50 Most Powerful Businesswomen in 2012 and 2013. She was also awarded by Women in Leadership forum under the category of Asia’s Leading Businesswoman of the Year later in the same year.
Rooting from a family-tree which has had one millennium navigating the Indonesian economy, it can be rest assured that it too conjugated a shield against failures thus binding an individual for resilience. Shinta Widjaja Kamdani orchestrated Sintesa Group to be one of the go-to and most-sought companies for foreign investors. This group has an aggressive 12% sustainable average growth per annum, with each business pillar grasping a double-digit growth over the past years and is yet to increase at a steady rate. Her vision for Sintesa Group is the omnipresence identity of Profit, People, Planet, that fabricates sustainable business excellence in Profit.